Client: Primitive Axe & Primitive Rage
A SECOND FACELIFT FOR AN OLD CLIENT
Brief
This is the second time I’ve had the pleasure of redesigning the Primitive Axe website!! Adam and company are always a pleasure to work with. The website that we created for Primitive Axe in 2019 was starting to get outdated and a little clunky, so it was time for a streamlined, cleaner version. We used much of the existing content, the bones, but swapped out the dark theme and brightened it up with white and a navy/grey shade.
In addition to the facelift, we cleaned up the content from 40+ pages down to 12 making it easier for the user to navigate and a much faster load time!
Be sure to check out their newly redesigned website www.primitiveaxe.com
Deliverables
I have been working with Adam and Stacy from Primitive Axe/Primitive Rage for years! They have such a fun and unique brand, so we can have a lot of fun with their designs. For this project, I completely redesigned their existing WordPress site.
